Search Engines & SEO Blog
IndexWatch 06/2009Johannes Beus
The first half of the year is through and we are on the home stretch towards Christmas. Here we have the latest IndexWatch-numbers for the previous month. As always, we start out with the winners in the Googleindex:Winners
This time there are (once again) travel-sites as well as parasite-hosting-domains on the winning side: over-blog.de is a bloghosting-service which was able to gain significant ground over the last few weeks thats to some “users”, doesntexist.org is a DynDns domain which gives out free subdomains and is now ranking for words that I have never heard of before. There are rumors that something like this was supposed to have worked well a few years back but I am rather sure that Google will put a stop to it in a timely manner. We also have a few domains that escaped a Google-penalty (Visibilityindex): kelkoo.de, readster.de and infopirat.com – lets give it a while and see how long it will take them to get put back in penalty-land. A great example for duplicate-content and how Google deals with it, are Beate-uhse.com on the winning side and Beate-uhse.de on the loosing end. It seems that all the content of the “www”-subdomain could be reached through both domains for a while and for a few weeks, Google decided that wanted to list the .de, while now it seems that they have changed their mind. By now, the problem has been fixed but you can still track it nicely through the Visibilityindex for the two hostnames. Losers
On the losing end we have quite the colorful picture. For many of the domains listed, I would guess the reason behind the loss would be incorrect linkbuilding. You would think that, by now, everyone on the Internet (and their mothers) knew that linkbuilding methods from 2004 are not working anymore and that they are being sanctioned by Google accordingly. So it is even more startling to see how many still try to go this way, which means that sooner or later they run into the (penalty)-wall. Truveo.com is a video meta-searchengine that queries different video-portals like You Tube. Sadly, no one there seems to have read anywhere that Google does not like to list “SERPs-in-SERPs” – it seems that now, they were manually delisted. Kundenserver.de is a service domain belonging to the 1&1 webhoster, where they offer HTTPS-encrypted sites through the “ssl.kundenserver.de” subdomain, for those domainowners that are unable/unwilling to pay for their own certificate. For quite a while, these sites ranked rather well,, seeing how they were rather “normal” shops, that profited a little bit from the power of that domain. A few weeks ago, all this stopped, as can be seen nicely in the Visibilityindex for the hostname. This becomes more graphic in this example: here we have the rankings for three domains for the keyword “Lebensversicherung Kaufen” (buy life-insurance). The green line is the Kundenserver.de-domain, which was constantly at position 1 until it disappeared from the ranking from one day to the next. I cannot really grasp the reason for this as all the pages are still in the index, it is just that Google does not like them anymore.
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