IndexWatch 09/2009

Johannes Beus
This morning, I got rained on quite nicely on my way to the office, which is a pretty good indicator that the summer seems to be over. Seeing how my calendar is telling me pretty much the same, here are the current IndexWatch-ZahlenIndexWatch-numbers for last month. As always, we note the winners and losers of the prior month based on our SISTRIX-Visibilityindex, with a short explanation of interesting cases.


Last months winners are rather unspectacular: apotheken-umschau.de is the new domain of the same-titled magazin which before (for whatever reason) could be found at gesundsheitpro.de.

Both Bizinformationen.org and seedspill.com are scraping rather useless data from Alexa and some other sources, but are (until now) ranking well with this for a number of brandnames – in my opinion, this will only keep going for a few more days until they will be cut off. A similar case is exeplorer.com: searchresults are sorted by subjects and then colored wildly. So that humanity can notice this innovation, it seems that they have decided to push a good 2,5 million pages into the index. And just so that the astonished onlookers don't get caught up in any trivial HTML-links, they got neatly put into kind of a NoScript-area …

Hdg.de, meaning the Haus der Geschichte (house of history) here in bonn, showed up in the top-10 for many personal names in the past month. You can now find biographies for such keywords as Angela Merkel, Boris Becker or Picasso at the Haus der Geschichte website. This is a nice example how fast you can shoot through the ranks with a very strong domain.


At first glance, I am unable to see what yeebase.com, the domain belonging to the publishing house of T3Magazin, has done wrong, though it does seem to have been enough for a hefty penalty. (You will find the answer to this in the comments) Lets just hope it was not the link to SEO-United ;-) The penalty for baumkunde.de is a mystery to me, too: they lost considerable traction for a number of keywords that they were ranking in the top-3 for years. Weird, maybe a filter got readjusted.

Xonio moved their content to the chip.de domain, it seems that they are assuming that they can use the strong domain to help them get a better footing in the strongly contested mobile-branch. An interesting idea and I will surely keep an eye on this development.
Johannes Beus - on Thu (10/01/2009) at 17:14 PM

Add Comment

more
This posting is older than 30 days and therefore closed for new comments.