An eventful September just came to a close: we moved to a new office, started the international versions of our Toolbox and the SEOktoberfest was the event-highlight of the year. To make sure that work doesn't fall short, here are the winners and losers in last months Googleindex. Let's start out with the winners:

Winners

#	Domain	Change
1	website.org	+98.604%
2	misterinfo.com	+2.069%
3	ehotel.com	+1.273%
4	antag.de	+838%
5	angelfire.com	+609%
6	meinprospekt.de	+302%
7	tripod.com	+270%
8	babycenter.de	+141%
9	kaufland.de	+117%
10	yelp.de	+102%
11	promipranger.de	+102%
12	preisvergleich.de	+98%
13	windowslive.de	+84%
14	sportscheck.com	+83%
15	shopwiki.de	+82%

Website.org, tripod.com and anglefire.com all are part of a rather large spam-operation, which Google should get a handle on soon (it seems that for tripod.com this is already the case) and which should cause the domains to be on the losing end for next month's list. To me it is interesting that something like this even has a chance to find their way into the index – it seems that advancements since 2005 were fewer than expected.

Antag.de is – once again – penalty-free. This is interesting in that this system is not only being used in Germany. LeGuide, the french operators of these sites, are trying to push these sites into the index all over Europe – with differing degrees of success. I will write up a more detailed report on this at a later time.

Yelp has just started in Germany and is now trying to grab some visitors from their big role model Qype at yelp.de. For now, it's looking good but I don't really believe in them making it big in the SERPs, seeing how many of the strategies that might work in the USA, cannot be copied over to Europe one-on-one. I am, of course, always open to being surprised.

Losers

#	Domain	Change
1	celeb.ag	-100%
2	date-seiten.de	-100%
3	bmvbs.de	-86%
4	fruehbucherrabatt.net	-85%
5	joinr.de	-84%
6	hunny.de	-83%
7	felidoo.de	-82%
8	kindergarten-workshop.de	-79%
9	reisen.de	-77%
10	blogsite.org	-73%
11	duw.de	-60%
12	plus.de	-60%
13	scinexx.de	-59%
14	pixmania.com	-54%
15	guenstiger.de	-51%

Celeb.ag moved to Celeb.to and managed to cut their visibility in Google about neatly in half, date-seiten.de seems to have received a penalty and joinr.de is once again gone from Google's traffic hot-spot.

The Federal Ministry of Transport, Building and Urban Development managed to lose numerous relevant keywords with their relaunch: autobahn (highway), führerschein (drivers license), heizkostenverordnung (heating-cost act), mautgebühr (tolls) – all keywords for which the Ministry showed up before; now you won't even find the domain in the top-100. Let's see if they can still talk about the “wide-reaching Internet-platform” after their next relaunch …

With guenstiger.de we have an old and rather established price-comparison service who shed a lot of feathers. From the former nearly 120 points in the VisibilityIndex, they fell to about 50, which should also show up rather noticeably in the number of visitors to the site. Interesting in this case is the fact that the domain pushed a large amount of new sites into the index during this timeframe.