IndexWatch 10/2010

Johannes Beus
The first couple of days of the month might have already gone past, but seeing how Martin has so charmingly asked for the new IndexWatch numbers in his blog, here they are. As usual, these are based on the SISTRIX VisibilityIndex and show the winners and losers in the Googleindex for the prior month. Let's start with the winners:



Aside from those sites that managed to show strong gains this month due to Google lifting a penalty there are also some other interesting finds. Webnews.de for example, did a relaunch last month and managed to noticeably raise the visibility for their domain within the Google-SERPs. When we look at their formerly unchallenged competitor Yigg.de for comparison, we are shown that the tides can still turn after a long time and that the first player in a market does not necessarily also have to be the winnner in Google.

We have three travel businesses on the winning side, they are tjaereborg.de, attika.de and jahnreisen.de. It looks like those sites are running on the same system, where someone seems to have gotten hold of a SEO-Basics-PDF. I'm sure their customers are happy.


As far as the losing side goes, I find janolaw.de to be quite interesting: after the site saw a noticeable decline in the beginning of the year, they have been all but absent from the index for about two weeks now. At first glance, this is neither a problem with the domain, the old link-structure or the site itself – though the site operators are (as is customary in their trade) quite generous when it comes to excerpts from their contracts and samples. Having both www1 and www2.janolaw.de still in the index seems to rather be a side note.

Johannes Beus

 Johannes Beus, Founder and CEO of SISTRIX, has been interested in the optimisation of websites for searchengines since 2001. In 2003 he started to regularly publish summaries of his evaluations and share his thoughts on the SEO-sector on one of the oldest German SEO-blogs.
Johannes Beus - on Wed (11/10/2010) at 21:43 PM

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