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Google Panda reaches Germany

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Johannes Beus

It has taken longer than expected but today, Google implemented their algorithm-changes, collectively known as “Panda”, in Germany as well as in other non-English-speaking markets. Google's goal, similar to those for the US and the UK, is to increase the quality of their searchresults: over the past couple of years, we have seen numerous projects settle down in the grey-area between sites of amazing quality and those that are total crap, where most searchengine users do not believe that they have earned their rankings.

Based on the SISTRIX VisibilityIndex, we calculated the winners as well as losers for the German Google-index for the Panda-update. To do this, we evaluated a large number of searchqueries and compared them to their “pre-Panda” results. We start with those who lost the most in this update:

Sites affected by Google-Panda in Germany

#	Domain	Change	Before	After
1	kelkoo.de	-86%	15,74	2,20
2	alatest.de	-70%	9,65	2,86
3	wikio.de	-65%	20,40	7,09
4	online-artikel.de	-63%	9,02	3,31
5	webnews.de	-62%	16,73	6,35
6	suite101.de	-59%	64,17	26,20
7	helpster.de	-59%	60,34	24,69
8	dasverzeichnis.info	-59%	18,51	7,58
9	openpr.de	-59%	5,90	2,43
10	yopi.de	-56%	57,36	25,10
11	pressebox.de	-56%	6,82	3,00
12	informationsarchiv.net	-56%	7,96	3,51
13	eurip.com	-56%	5,51	2,44
14	tupalo.com	-55%	9,92	4,44
15	dooyoo.de	-55%	221,44	99,41
16	experto.de	-55%	33,43	15,02
17	flix.de	-55%	9,90	4,47
18	indeed.de	-55%	9,67	4,38
19	geizkragen.de	-55%	45,18	20,51
20	moebel.de	-54%	7,25	3,33
21	zehn.de	-54%	8,25	3,83
22	emagister.de	-53%	5,21	2,44
23	cosmiq.de	-52%	54,19	26,24
24	ciao.de	-51%	399,53	197,26
25	tecchannel.de	-50%	14,61	7,26
26	preisvergleich.eu	-50%	5,38	2,69
27	news.de	-50%	12,90	6,49
28	preisvergleich.org	-49%	10,55	5,37
29	whoswho.de	-49%	19,72	10,08
30	supportnet.de	-49%	11,99	6,14
31	hotfrog.de	-49%	113,03	58,13
32	twenga.de	-48%	5,76	2,97
33	frag-einen-anwalt.de	-47%	16,23	8,56
34	staedte-info.net	-47%	29,00	15,40
35	gutefrage.net	-46%	444,65	239,86

This list is not full of huge surprises – for many domains, guesswork was already being done beforehand whether they might get hit. That those domains are now affected should come as a surprise to only a few people. All in all, we can summarize the Panda-update for Germany in that Google has reached its goal of increasing the quality of their index.

Everyone interested in a more extensive list with winners and losers of this first Panda-update in Germany can just send me an e-mail. Toolbox-users will see updated values tomorrow, which will already have a full implementation of the Panda-update. For those wanting to see detailed results, you can sign-up for a free SISTRIX-testaccount HERE, you will then be notified by e-mail once all the numbers are online.

Johannes Beus

Johannes Beus, Founder and CEO of SISTRIX, has been interested in the optimisation of websites for searchengines since 2001. In 2003 he started to regularly publish summaries of his evaluations and share his thoughts on the SEO-sector on one of the oldest German SEO-blogs.

Johannes Beus - on Fri (08/12/2011) at 17:09 PM