Video
Abstract
Webmaster-Videos
Optionen- Selection
0:00Tons of questions from the UK. J from London asks: “Does stripping file extensions from URLs, so instead of page.html just having page, have demonstrable benefit in the SERPs?”
0:13I don't really think it does and personally I would not do that. People like to know that it's an html page that they are hitting.
0:21If you have a directory, then sure have the directory but personally, if you don't have .html or then if your webserver is not configured correctly we're making guesses about “is it a PDF or is it a .exe or is it a CFM?”, you know, all the different MIME types that there are, trying to figure out what type of content it is.
0:41So, if possible, I would probably just stick with the standard convention: have something htm or html. Users understand that, they don't get confused, they won't be quite as cautious about clicking on a result.
0:53So, you know, it doesn't make that much difference in core ranking but I think behaviorally and, you know, not making something that's a rough edge, that people, they get stuck on or worry about.
1:04I would probably stick with having the extension, having .html or something like that.