Linksale – Cutts ups the ante

Johannes Beus
After the massive criticism about his posting, in which Google's foremost spamhunter called on everyone to report linkbuyers, he expanded his posting and is now answering frequent questions that he received on that matter. The interesting part is that he produces two examples of sites which were supposedly identified by Google's linkselleralgorithm. The first site – linux.org – has been selling links to Viagra-, poker- and hair restorer-sites for ages. The second one, a New York news site, did not rouse my suspicion yet but it seems that it was detected with the aid of similar criteria: Subject-irrelevant links in the navigation or the footer, one after the other with money-keywords. This might be an approach that should be kept an eye out in the future when buying links.

Johannes Beus

Johannes Beus, Founder and CEO of SISTRIX, has been interested in the optimisation of websites for searchengines since 2001. In 2003 he started to regularly publish summaries of his evaluations and share his thoughts on the SEO-sector on one of the oldest German SEO-blogs.
Johannes Beus - on Wed (05/16/2007) at 22:57 PM

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