2021

2022 is a few hours away and, as with the last year, we are not facing a revolution, but a steady and rapid evolution. In...

For the last 13 years we have continuously improved SISTRIX with free updates to the SEO toolkit. In 2021, we saw one of...

As of today we are offering SISTRIX data, analyses and functions in new packages. All users will now be able to...

Rituals and festivities are particularly important in dynamic times like these and that’s why our Christmas Ferris...

After a good four months of waiting, the time has come again – another Google Core Update. The search engine is...

The user agent is freely configurable for HTTP (S) access, which means there aren’t just “real” Googlebots our...

As home delivery and fast-track grocery delivery services come-of-age, competition in the grocery retail sector increases....

Microsoft (Bing) and Yandex have defined a simple interface (API) with IndexNow via which website operators can...

Founded in 2009, Nerdwallet.com is now aiming for an IPO. Speculation is that the company could launch with a valuation...

Links and the resulting incoming recommendation are still one of the most important ranking factors on Google. In the last...

Google’s Page Experience Update, that started its rollout in June, is now complete. After two and a half months the...

Up until now, the separation has been clear – if a visitor clicks on a SERP result, they end up on a web page and only...

The displayed title of search hits has a decisive influence on which result is clicked on in the search results. This week,...

In the official developer documentation on search topics, Google has, for a few days now, been explicitly stating that article...

In addition to Google data, we have been collecting Amazon data for a number of years now. The reason is obvious: anyone...

Purina, the pet food brand, has set a good example with their purina.co.uk SEO content. It has shown all the signs of an...

In the USA there has been a menu option called “About this result” for every search result for several months now. It...

Google has announced that, over the next few weeks, it intends to implement improvements in the detection of bought and unnaturally...

Exactly one month ago today, Google released the Page Experience Update. Since then, good websites should have be boosted,...

We had hardly got into July when the expected July Core Update hit. After a few days of rollout the data for the UK is now...

Google had a busy June. After the Core Update, the start of the Page Experience Update and the first part of the Spam Update...

The summer of Google Updates is living up to its name. In addition to the Core Update at the start of June, and the start...

With Brave Search, Brave is now offering a new, proprietary search engine as a beta. The combination of browser and search...

Search engine optimisation is a multidisciplinary function: the work of many different departments has an impact on a company’s...

Third party cookies and thus large parts of user-based Internet advertising are about to be dampened. Some time ago, Google...

Long since announced, then postponed, now the time has finally come: Google has started rolling out the Page Experience update...

Google has taken its time because only now, almost halfway through the year, has the first officially confirmed Core Update...

Researchers at Goethe University in Frankfurt are developing new data-driven approaches to competitive analysis using data...

There are many ways to build links but this example shows one of the most natural ways to achieve it, through new, original...

In recent years, Google has reliably announced the rollout of new Core Updates. We are currently seeing movements in the...

We have analysed billions of searches to better understand the evolution of search from desktop to mobile devices. The result:...

While Google is conspicuously communicative about corporate ranking factors such as page experience, we hear far less about...

Google starts displaying information from the Ministry of Health in a special integration above organic search results. The...

A case-study in buying and migrating digital assets is unfolding in the UK this week. ASOS is merging multi-channel Topshop...

When monitoring SEO visibility, it is important to contextualize lists of winners by analyzing what happened to the losing...

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2020 proved to be an interesting and unusual year. Aside from the standard visibility changes we’ve come to expect from...

The year was full of changes and surprises, and this can also be seen in the Google search results. In this post we show...