Google Index
After a long changeover period, Google has announced that crawling of websites will be switched completely to mobile-first indexing from September 2020. Find out what it means, and what to take into account, in this article.
Two Weeks ago, Barry Schwartz wrote the following blog post: “Giphy CEO: We Own Happy Birthday On Google. Next Day They Get Hit”. And indeed, Giphy.com has lost 91% of their Visibility in the UK, 84% in the USA, 87% in France, 88% in Italy, 83% in Germany and 85% […]
The homepage of the German domain hotel-bonn.de offers a great example for how much influence user signals can have on Google’s rankings for a specific keyword. The domain is an ancient exact-match domain for the keyword “hotel bonn” and the two words “hotel” and “Bonn” (the former German capital) also […]
As soon as websites exceed the size of a typical private homepage, there are a number of new challenges that arise. One of them is that the existing content belongs in the Google index, as complete and up to date as possible. While this may sound easy, very large websites […]
The SISTRIX Visibility Index is often mistaken for an SEO-traffic index. As a result, we see blogposts pop up on a regular basis which either show how well or how badly the Visibility Index development correlates with the actual SEO traffic. Most of these articles are based on a fundamental […]