Google Update

Helpful Content Update: Google’s Message has the Biggest Impact

It made a strong start, then took a nosedive; the first Helpful Content Update did not fulfil the expectations of the SEO community. The following article, from two industry experts, includes observations and a conclusion that we can all learn from.

Helpful Content Update Trends

It’s over 2 weeks since the Helpful Content Update started rolling out and while we can’t call this a big update in absolute terms, there is a trend that has emerged among some sites. The trend starts after the 1st Sept and the sites affected are clearly not offering unique, […]

Google announces Helpful Content Update

A new type of Google update will be rolled out for the first time next week: the Helpful Content Update. Contrary to the name however, Google does not aim to improve the rankings of helpful content rankings, but punish bad content in a targeted manner. Update: The roll-out started on 25th […]

Google Medic Update – What can I do when I am affected?

This week has seen a large number of web sites affected by a far-reaching Google core algorithm update. In a short video below we show you how you can check your domains lost rankings, and the content that relates to that.

Google with Core Algorithm Update

It’s that time again: Google is making changes to their core algorithm. It is the third time, this year, where changes have been officially confirmed. The changes to the SERPs seem (as of today) quite manageable.

Turmoil in the Google SERPs

Since 2008 we make the degree of how visible domains are on Google’s result lists transparent. Last month saw the largest distortions we have measured in many years. In this blog post we will measure the extend of the changes, show what is causing them and explain how you can […]

Google is Rolling Out a Big Core Algorithm Update

Changes to the core of Google’s algorithms are relatively rare: Google makes them only a few times a year. The last few days have been that time again and the Google results have been stirred around quite a bit.

Google Permits Longer Snippet Texts

For years, Google used to limit the length of snippet texts, are short text previews of the search results, to two rows. Over the last couple of days, Google eased up on this rule and will now also show longer snippets in the search results.

The Google Unknown Update Christmas Edition

Some things are time-honoured traditions: public transportation takes a hit after getting surprised by the start of winter, you can ogle at the SISTRIX ferris-wheel and Google gets everyone up and horrified before the Christmas season by a large update.

Another Unknown Update – This Time It Hit Well Known Brands

The past month has seen a lot of movement in the Google SERPs and – once again – nobody really knows what is going on. Google is keeping silent as to the changes they made – as usual. All we can do is try and spot patterns within the winners […]

Fred Update – What Do All Losers Have In Common?

Considering the facts that there are more than 600 Algorithm Updates by Google, every year, and that Google will not announce all the updates to their Ranking Algorithm, we are very glad to have Barry Schwartz who is collecting, writing and distributing current information about Google for over 13 years. […]

100 Winners Of The Latest Google Update

On February 7th, Google seems to have rolled out one of the most far reaching updates of the last few years – with the fascinating fact that nobody really knows what exactly Google changed. If we analyse the changes on a directory level, we can quickly see that, in many […]

Google Penguin 4.0 – The Winners

About two weeks ago Google officially announced the rollout of Penguin 4.0 and that it could now be found in the Google results. Now that the dust has settled and that first results can be found in the SERPs, I would like to summarize our present knowledge in this blog […]

Why Thanksgiving fluctuations may not necessarily have to be Google Updates

All over the past week there has been major movement in the Google SERPs and many SEOs believe that the source of all the commotion is a Google Update. These ranking changes can be observed, measured and, if you understand them well, you can gain great benefits from them.