Overview

The overview page of the Social Module gathers together all the most important performance statistics about social network interactions. Signals include shares, likes and comments on Facebook, Pinterest and Instagram.

Social Signals

These values show you the number of social-signals we could obtain for the evaluated domain (or host, directory or URL for detailed-evaluations) with the difference to yesterday’s value in percent.

We look at the platforms Facebook and Pinterest. There, we query the data for each URL directly from the official interfaces of each social-media-platform and sum up the total for the entire domain.

  • Updated each week.
  • Facebook: number of likes & shares for each specific URL on the domain.
  • Pinterest: number of shares for each specific URL on the domain.

Social Signals: Overview

The pie-charts show you how the content is split across the tracked social media platforms.

History

Here we show you how the number of social-signals has developed over time, divided across each social-network.

Hover the mouse on the chart to see the value of the Visibility Index for a specific date. You can also zoom into a specific date-range by holding the mouse button down and selecting the range you would like to focus on, or click on “Fullscreen” to let the graph fit your entire screen.

New URLs

Here we will show you new URLs that were found for the evaluated domain, for which we found the first social signals only within the last few days.

Social Signals Distribution

This graph lets you see how the social signals are distributed throughout the networks Facebook and Pinterest.

Facebook Interaction Distribution

This graph lets you see how the Facebook signals are distributed into likes, shares and comments.

Top-URLs

This table shows you a list of URLs for the evaluated domain (or host, directory or URL for detailed-evaluations) which have the largest number of social signals.

This list can be used, for example, to identify content on your own website or your competitor’s which has attracted a large number of reactions within the social networks. This creates direct traffic and the content is likely to see more links.

Get More Data

If you want to see more data for specific domains inside the Social Module, you can add them to your Watchlist and they will be crawled regularly.

You’ll find the option in the domain overview page of the Social Module.