Amazon Visibility

Visibility Index for Amazon

Made visible: success in Amazon search. We measure which brands, sellers, and products succeed on Amazon. Reliable data from the inventors of the Visibility Index.

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Visibility Index 4,976 Topics found Informational Commercial Topic Volume Intent coffee machine descaling 48,230 Informational how to descale a coffee machine 31,102 Informational best coffee machine 2024 24,891 Commercial coffee machine comparison 18,456 Commercial how does espresso work 9,234 Informational espresso vs filter coffee 7,810

Transparency since 2016

Amazon success made transparent.

  • The SISTRIX Visibility Index is the unbiased benchmark for SEO success in Amazon search.
  • Since 2016, we have been measuring Amazon visibility to bring transparency to the black box of Amazon rankings.
  • Based on millions of data points, we calculate every day how successfully a brand, seller, or product ranks on Amazon.
  • Available for all brands, sellers, products, and across the five major European marketplaces.

Benchmark

Are you outperforming your competitors?

  • In Amazon search results, it becomes unmistakably clear — your biggest competitor is just one click away.
  • With the Visibility Index, you can instantly assess how successful your competitor is.
  • Compare up to 6 brands simultaneously, across country and language boundaries, with historical data for all brands and sellers.

Deep Analysis

Visibility in detail: brands, sellers & products.

  • Dive deep into the composition of the brand and seller Visibility Index.
  • Understand which products are performing well and analyse their strengths.
  • Daily updated — discover important ranking changes instantly.
  • Amazon visibility data for brands, sellers, and individual products.

Europe

Cross-border: Amazon visibility for all of Europe.

  • We calculate the Visibility Index for the five major European Amazon marketplaces.
  • Compare values across all countries and identify SEO success beyond borders.
  • Supported countries: Germany, Italy, France, Spain, and the United Kingdom.

Top Performers

Not all products are equally successful.

  • Among thousands of products from a brand or seller, only a few stand out as exceptionally successful.
  • Using the Visibility Index, you can identify these products with just one click.
  • Focus your optimisation budget where it has the greatest impact.

Included

Amazon SEO is part of SISTRIX. No extra charge.

The Amazon Visibility Index is part of the SISTRIX platform. No add-ons, no separate packages. Covering all brands, sellers & products. Data for the major European marketplaces.

Start improving your Amazon rankings with SISTRIX today.

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Visibility Index

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Frequently asked questions

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