Let us show you how SEO works! Ask SISTRIX is the library for information about SEO, Google and the platform economy in general.
SEO Basics
(12 articles)Overview
View page
Google Quality Evaluator Guidelines: How the Algorithm Recognises Quality
View page
What is SEO? The SEO Beginners Guide
View page
The 8 Most Common SEO Mistakes Made By Beginners
View page
What is a captcha?
View page
What is Baidu?
View page
What is the World Wide Web Consortium – W3C?
View page
What Is A DNS Record And What Is It Used For?
View page
What are interstitials?
View page
What is JavaScript?
View page
What is Pop-under advertising?
View page
What is a metasearch engine?
View page
What are affiliate codes?
View page
Google-Index, Google-Bot and the Crawling Process
(27 articles)Overview
View page
What is the Google Everflux?
View page
Our web site is no longer in the index – have we lost our rankings?
View page
These are the CTR’s For Various Types of Google Search Result
View page
Crawl Budget: What does this mean?
View page
Can the Google-Bot fill out and crawl forms?
View page
Rich Snippets: What are the advantages?
View page
What is the Mobile First Index?
View page
Crawling and Indexing for extensive websites
View page
What is the X-Robots-Tag?
View page
Robots meta tag vs. robots.txt: what are the main differences?
View page
Web Crawlers: How do They Work?
View page
What is Google Search Console and How To Get Started
View page
What is a User-Agent?
View page
Changing Google Search through Entities
View page
What is an HTTP referrer?
View page
Google SERP Features: Result Types in the Search Results
View page
Why does the amount of indexed pages fluctuate so much?
View page
Find out how many pages of a domain are indexed by Google
View page
How can I prevent the Google-Bot from crawling my website?
View page
How can I remove a URL on my website from the Google Index?
View page
Why am I getting different values for indexed pages in the Google search, the GSC and SISTRIX?
View page
The consequences of negative user-signals on Google’s rankings
View page
How can I quickly get a new page into Google’s index?
View page
Shelf space optimisation on Google
View page
Is a website with and without the www harmful?
View page
Why does a blocked, noindex URL show up in the search results?
View page
Why does a Google search with quotes sometimes deliver more results than the same search without it?
View page
OnPage-Optimisation
(34 articles)Overview
View page
Content marketing
View page
Learn About Structured Data
View page
HTML headings (H1 – H6)
View page
HTTP Status Codes
View page
Title Element (Title Tag)
View page
nofollow attribute value
View page
Top-Level-Domain (TLD)
View page
Google PageSpeed – the loading speed of a website
View page
Duplicate Content
View page
Meta Element (Meta Tag)
View page
Domain move risks, and Google rankings: 6 Examples of problems
View page
How do I safely move my website to a new domain name?
View page
Website relaunch – Always use redirects
View page
Image titles, alt and formats – Current best practice
View page
Internal link optimisation
View page
Anchor Tags And In-Content Linking
View page
How to Use Rel Attributes for Better SEO
View page
How do I use the x-default hreflang attribute for international content?
View page
How should I handle my online-shop’s multilingual content?
View page
What Is Breadcrumb Navigation?
View page
How to Use Google’s Mobile-Friendly Test Tool
View page
What is a Footer and why you should use it
View page
What is HTML validation?
View page
What Is A Website Header And Why You Should Use It
View page
What does rel=”author” mean?
View page
What are Featured Snippets?
View page
What is a favicon?
View page
What is the optimal pagination for sites with a lot of content?
View page
CSS – What are Cascading Style Sheets?
View page
Do blog comments boost SEO? The pros and cons
View page
Should a domain’s homepage rank first for a site:-query?
View page
What is PageRank Sculpting?
View page
What is the difference between SEO, Ads and Universal Search?
View page
How do I optimise my website for Google News?
View page
SEO Strategy
(16 articles)Overview
View page
How to Use Google Trends for SEO
View page
SEO Due Diligence – what it is and why you need it
View page
What is Web Accessibility and Why it’s Important for Your Website
View page
Getting started with SEO in a small business
View page
Inhouse SEO vs Outsourced Support
View page
SEO Results, and tracking them
View page
Regular SEO Tasks for Small Businesses
View page
White, grey, and black hat SEO – What does it mean?
View page
What is a ‘good SEO’ result?
View page
What to Expect from an SEO Audit
View page
5 Steps to Understanding Your Audience and Identifying Your Niche
View page
SEO Vs PPC: Which Is The Best Solution For Your Website?
View page
SWOT analysis – A Formal Approach to SEO Strategy
View page
What is the AIDA formula?
View page
How to Find and Work with an SEO Auditor
View page
Why long-tail keywords are important for SEO success
View page
Searching With Google
(9 articles)Overview
View page
Google Search Operators – Tricks for Better Search Results
View page
What is Google?
View page
What was DMOZ?
View page
Alternative Web Search Engines
View page
Google Autocomplete
View page
All About Google SafeSearch
View page
What is Google My Business?
View page
What is Organic Search?
View page
What is Year in Search (formerly known as Google Zeitgeist)?
View page
Technical SEO
(2 articles)Overview
View page
Site Structure
View page
What does URL rewrite mean?
View page
Advanced SEO
(2 articles)Overview
View page
What is cloaking?
View page
What is a CDN – Content Delivery Network?
View page
Google updates and algorithm changes – complete list
(18 articles)Overview
View page
Google May Day Update
View page
Google Page Layout Algorithm Update (Ads Above the Fold)
View page
Google Panda Update
View page
Google Payday Loan Update
View page
Google Caffeine Update
View page
Google Exact-Match Domain (EMD) Update
View page
Google Phantom Update, May 2015
View page
Google Core Updates
View page
Google Expanded Sitelinks Update
View page
Google Venice Update
View page
Google Freshness Update
View page
Google Vince Update
View page
Google Penguin Update
View page
Google Hummingbird Update
View page
HTTPS Ranking Factor Update
View page
Google December 2020 Core Update
View page
Google DMCA Penalty
View page
Mobile-friendly ranking factor update
View page
Google Penalties
(5 articles)Overview
View page
What do I have to pay attention to in a Reconsideration Request?
View page
What is a Reconsideration Request?
View page
What kinds of Google Penalties are there and what are the differences?
View page
How long does a Google Penalty last?
View page
How do I recognise an Algorithmic Penalty?
View page
SEO KPIs – Key Performance Indicators
(19 articles)Overview
View page
What is CPA – Cost per Action?
View page
What is the dwell time or time on site?
View page
What is CPO – Cost per Order?
View page
What is Link Popularity?
View page
What is a financial SEO indicator system?
View page
What is an indicator system?
View page
What is Inverse Document Frequency – IDF?
View page
Ranking Distribution: One of the Most Important SEO Metrics
View page
What is Bounce Rate?
View page
What is CTR – Click-Through-Rate?
View page
What is CPM – Cost Per Mille?
View page
What is Net Popularity?
View page
What is an impression?
View page
What is an operative SEO Indicator System?
View page
How to identify and use a SEO KPI, a performance indicator
View page
What is Domain Popularity?
View page
What does conversion mean?
View page
Can I visually compare the Visibility Index to other KPIs?
View page
What is IP Popularity?
View page
OffPage-Optimisation
(8 articles)Overview
View page
What are Expired Domains?
View page
Using and correctly implementing Content-Syndication
View page
What is link building?
View page
How to Submit Your Website to Google, Bing and Yahoo
View page
What is a Deep Link?
View page
What are the general forms of link-distribution?
View page
AMP HTML – Accelerated Mobile Pages
View page
A Guide to Backlinks
View page
Sitemaps
(7 articles)Overview
View page
What do I have to keep in mind when creating a video-sitemap?
View page
I have an XML-sitemap, do I also need an HTML-sitemap?
View page
How do I create a sitemap for my website?
View page
How can I submit a sitemap to Google?
View page
How regularly do I have to update my sitemap and can I automate it?
View page
How important is a sitemap for the indexing of my site?
View page
Are there different kinds of sitemaps?
View page
Amazon SEO
(28 articles)Overview
View page
Amazon Marketing: 10 Things You Can Do to Promote Your Product
View page
Amazon AMS: Marketing Opportunities for Retailers and Brands
View page
Amazon FBA: How Fulfilment by Amazon Works
View page
Amazon Handmade: How it works
View page
Amazon PPC Basics: What are the Options?
View page
Amazon Ranking Algorithm: The Internal Ranking Explained
View page
Amazon Keyword Research and Application
View page
Amazon MWS: What It’s Good for and Why It is Being Replaced
View page
SKU: The Unique Way to Identify Your Items
View page
Amazon Brand Store: How to Create the “Shop within a Shop”
View page
A+ Content: Detailed Product Descriptions on Amazon
View page
ASIN: What is the ASIN number at Amazon?
View page
Amazon Bundle: Advantages and Requirements
View page
How to Request, Analyse and Use Amazon Reviews
View page
Best Sellers Rank: How does Amazon’s Sales Rank Work?
View page
Amazon Seller Central: What You Need to Know as an Amazon Merchant
View page
Amazon Vendor Central: The Cockpit for the Vendor
View page
How to Put Ads on Amazon in Six Easy Steps
View page
Selling Products on Amazon: The First Steps
View page
Amazon Brand Registry How-To
View page
The Purpose and Significance of EAN Numbers
View page
Brand Registration at Amazon: Benefits and Features
View page
Amazon Seller vs. Amazon Vendor: Which Business Model Should You Use?
View page
Amazon Brand Analytics: Helpful Sales Data for Your Success
View page
How to Drive More Sales With Your Amazon Listings
View page
Product Images on Amazon: Why are They so Important?
View page
Amazon Buy Box: Why You Want It and How to Get It
View page
Amazon Keyword Monitoring: How to Monitor Keywords and Rankings
View page
SEO Talks
(4 articles)Overview
View page
SEO for Extensive Websites
View page
Google Ranking Factors
View page
DIY or outsourcing – SEO agencies, freelancers or in-house experts?
View page
Mobile SEO
View page
You sill have questions?
Is there something you can’t find the answer to? Contact us and we’ll do our best to answer your questions.
Send us a message
