Since 2003 our blog been the central library for SEO news, professional data analysis and expert opinion on the current trends in the platform economy.

The Top Domains and Content for Wine
In this month’s SectorWatch, we’re uncorking the data and kicking back with a nice glass of insight as we dive into the UK search market for wine. We’re searching for high-performing content that’s ageing like a fine vintage. Who are the winners when it comes to organic search visibility? And […]
Charlie Williams
Google’s AI Dilemma: From Search Engine Giant to Content Publisher
Google was previously the undisputed intermediary of the Internet. Users received the best possible links to Internet pages for their search queries. What was on these pages, whether it was true and up to date, was outside of Google’s responsibility. If Google provided direct answers, it was only for objective […]
Johannes Beus
BBC’s UK website Rises Sharply in Mid-May Google Search Movements
On the 5th May 2024 Google started a process of evaluating content piggybacking on domains in accordance with the site reputation abuse policy. It was interpreted as a ‘parasite content’ penalty targeted at coupons, gambling, games, dating and other 3rd-party content hosted on subdomains or subdirectories. After an initial hit […]
Steve Paine
The Top Domains and Content for Paddle Boards
SectorWatch is heading onto the water this month as we jump into the UK search market for paddle boards. We’re looking for the winning domains and examples of high-performing content to see who is making a splash in the choppy waters of Google Search.
Charlie Williams
Google displays AI-content within search results for the first time
Following Microsoft’s ChatGPT push, publicly putting Google under pressure, many announcements have been made regarding closed tests and presentations concerning a future integration. What hasn’t existed before is AI-content within search results shown to all Google users. This has changed in the last few days. Since Tuesday we have seen […]
Johannes Beus
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The Best of – SISTRIX Blog

These articles from the last year are exceptional. They helped people, nurtured discussion and spurred thoughts. Here’s our hand-picked selection of the best of SISTRIX Blog.