Links and the Medic Update

There is still no clear recommendation to SEOs following the Medic Update. Even if you had implemented a recommendation it looks like that in many cases the second update was a kind of rollback: On average, it was domains that delt with sensitive topics that were affected by Medic more […]

Two Penguins, a Phantom and a Manual Action: How Recovered on Google

When we reported about the Winners of Penguin 4.0 in October 2016, a domain that stood out was Almost exactly 4 years ago, in May 2013, was hit by Google’s Penguin Update 2.0 (losing 40% of their visibility). 5 months later, in October 2013, it was hit again […]