Doubleclick purchases Performics

Johannes Beus
Johannes Beus
(Author)
18.05.2004

    Online-marketeer Doubleclick is purchasing the searchengine-marketeer Performics for 64 Million USD. With this, Doubleclick is entering into the pay-for-performance market.

    Johannes Beus
    Johannes Beus
    (Author)
    18.05.2004
    Related posts
    GMail
    Who would have thought that people would pay so much money for giving up their privacy? Update: It seems that the demand...
    Johannes Beus
    Johannes Beus
    1. May 2004
    Google can read Flash
    It seems that Google can now read Flash-files and enter the text into the Google-index. (Example)
    Johannes Beus
    Johannes Beus
    28. April 2004
    Web.de cooperates with Overture
    Web.de will market their sponsored links through Overture in the future. This cooperation only pertains to the search on...
    Johannes Beus
    Johannes Beus
    28. April 2004