visibility leaders

Over the past couple of years, the search landscape for eCommerce has continued to evolve. Naturally, this has impacted women’s fashion. In our previous analysis, we highlighted how category pages and commercially focused content formats were still driving significant visibility despite early signals that Google was shifting towards a more […]

This Visibility Leaders project takes a detailed look at B2C online retail. This report, one of four, includes analysis of the four winning directories – great blueprints for success. This report, by sector expert Callum Lockwood, also covers latest trends in search and includes a take-away report.