Users no longer search for keywords. They ask questions.
Users in AI search write individual prompts instead of standardised keywords.
Many prompts are unique and appear only once.
Prompt Research groups these prompts into topics, making AI search demand analysable.
Based on millions of real user questions.
Deeper Analysis
Intent, Buyer Persona, Customer Journey. Per topic.
Every topic includes a complete analysis: customer journey stage, intent, and buyer persona.
Understand what motivates your audience and which questions they haven't asked yet.
Prompt Research delivers the brief for content that becomes visible in AI answers.
Descale coffee machineBuyer PersonaA coffee machine owner looking tomaintain their machine and preservecoffee quality, searching forpractical descaling guides.Emotional DriverThe user wants to extend the lifeof their coffee machine and improvecoffee taste by removinglimescale deposits.IntentLearning88%Commercial7%Transactional0,9%Informational3%Customer JourneyAwareness6%Consideration7,6%Decision7%Retention11%
Prompt Library
Different platform, different prompts.
Users search differently on AI Overviews than on ChatGPT.
Prompt Research shows optimised prompts per platform: AI Overviews, AI Mode, ChatGPT, and Gemini.
Understand what kind of answers each AI delivers and what to optimise your content for.
Prompt Library
"Guide: Descale coffee machine with citric acid."
"Quick steps to descale a percolator."
"Descale coffee machine"
"WMF coffee machine descaling"
"What descaling methods are there for coffee machines and which is the most effective?"
"Compare the pros and cons of citric acid and specialist descalers for coffee machines."
"I'm an eco-conscious coffee enthusiast and want to descale my Bartscher coffee machine with natural products."
Included
AI Visibility is part of SISTRIX. No extra charge.
Prompt Research is part of the SISTRIX platform. No add-ons, no separate packages.
Keyword Research shows what is being searched on Google. Prompt Research shows what is being asked on AI platforms like ChatGPT, Gemini, and AI Overviews. Users on AI platforms tend to ask full questions rather than short keywords — Prompt Research makes this demand analysable.
Prompt Research covers AI Overviews, AI Mode, ChatGPT, and Gemini. Each platform has its own prompt style — AI Overviews tend to be more keyword-like, while ChatGPT queries are typically conversational. The platform-specific prompt library reflects these differences.
A topic groups together many individual prompts that share the same underlying intent. Because AI users often ask unique, one-off questions, topics make the demand measurable — with search volume, intent, journey stage, and buyer persona data per topic.
Yes. Prompt Research is part of the SISTRIX platform and included in your subscription — no add-ons or separate packages required. Note that Prompt Research is currently in development and will be available to customers soon.
Related Features
AI Search
Measure how often your brand appears on AI platforms