Since 2003 our blog been the central library for SEO news, professional data analysis and expert opinion on the current trends in the platform economy.
Changelog Q1 2026: Visibility Is Changing, and So Is SISTRIX
AI Mode can now be tracked in Prompt Monitoring, brand recognition has been significantly improved, and Onpage Projects have undergone a complete overhaul. In addition, there is a new Looker Studio Connector for customised reporting and a redesigned navigation. All SISTRIX updates from the first quarter of 2026 at a … Continue reading Blog
SISTRIX Content Team
02.04.2026
When Brands Become News, News Sites Need to Be Ready – The KitKat Case
Kit Kat. You may have heard about the theft, and the memes running through the internet, but what happens to search traffic when that happens? Did Nestle gain? Google is quick to react and when the SERP lights up with Top Stories boxes, CTR to the brand drops and the … Continue reading Blog
Steve Paine
01.04.2026
What AI Userbot Traffic Actually Reveals About Your Website
With the rise of AI Search, a new category of bots has emerged: AI userbots. User agents such as ChatGPT-User or Perplexity-User access a website at the exact moment an AI is compiling information for a specific user query. Within the SEO industry, these visits are increasingly being treated as … Continue reading Blog
Johannes Beus
31.03.2026
March 2026 Core Update: Radar, Visibility Analysis and Background
The March 2026 Core Update was announced on 27th March 2026, following the brief March Spam Update. It finished on April 8th 2026. It came not only in the wake of the spam update but following generally high movements in SERPs. Data, analysis, and rankings of the affected domains are … Continue reading Blog
Steve Paine
29.03.2026
March 2026 Spam Update: Visibility Data, Analysis, and Background
The March 2026 Spam Update was announced on 24th March 2026. It was scheduled to take a “few days” but was marked as RESOLVED just 24 hours later making it one of, if not the quickest pre-announced update ever. Data, analysis, and rankings of the affected domains will be added … Continue reading Blog
Steve Paine
25.03.2026
The Best of – SISTRIX Blog
These articles from the last year are exceptional. They helped people, nurtured discussion and spurred thoughts. Here’s our hand-picked selection of the best of SISTRIX Blog.
New Data Studies
(5 articles)The Top ‘non-profit’ Domains in UK Search – EEAT and Visibility to Learn From
Core Web Vitals – Wix vs. WordPress, Shopify vs. Shopware – What’s fastest?
Why (almost) everything you knew about Google CTR is no longer valid
After Schema.org Change: Search Results with Ratings Drop by 13%
The Page Speed Ranking Factor. What, exactly, is fast?
Popular Case Studies
(3 articles)Search Visibility – A Walk Down The Digital High Street
How HomeToGo aligned with SEO to create visibility
You have to know the past to understand the present – Case Study Patient.co.uk
Best Expert Opinion
(4 articles)An appeal for more science in SEO
SEO 2020: Google becomes your competitor
Love your website: A case for more independence
Only fools will ignore link building
Important Google announcements
(4 articles)Google Confirms that Core Web Vitals will be a Ranking Factor from May 2021
Core Web Vitals – Google’s Benchmark for Page Experience
Google Switching Fully to Mobile-First Indexing
Google introduces new link attributes: Sponsored and UGC
Latest IndexWatch Analysis
(1 articles)The Top ‘non-profit’ Domains in UK Search – EEAT and Visibility to Learn From
New Toolbox features
(5 articles)From AI to API: the New Functions in SISTRIX from the First Quarter of 2025
Successfully Combining User Intention and SERP Features
Introducing the Free Keyword Research Tool
New – The Influencer Search Engine from SISTRIX, Available Now
The Next Generation of SERP Analysis
